Growing success for growers
As a flourishing plant breeder, we know which criteria are desirable, important and even essential for breeding and selling the best products. Our goal is to put growers in a better market position with our genetics.
In our Innovation lab, the focus is on finding the best combinations from the father and mother plants. Combinations that are less susceptible to diseases and pests and ensure a better shelf life, stronger flowers and new appearances.
After an average breeding cycle of 5 years, successful crosses are propagated via seed, cuttings or tissue culture. We multiply our starting material at our own locations or at partners.
As part of various knowledge platforms such as Breeding Accel, we share research capacity and invest in new techniques for a more efficient and sustainable breeding cycle.
Some crosses are extra special. Due to a special colour, new leaf shape or other striking feature. Discover our latest products.