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Big opportunities in India

  • 23 April 2023
Every year the KP Holland Breeding Sales team visits its partners in India. A country with 1.5 billion inhabitants, and cities as big as the Netherlands, makes this a market with great potential for KP Holland products. There are a lot of people here who can be made happy with a plant or a flower!
Big opportunities in India

Big country, big opportunities

We see plenty of entrepreneurs emerging in India, making it an increasingly attractive prospect to identify opportunities for our varieties. Breeding Sales Manager Bert: "Visiting a wide variety of companies has given us even more insight into the opportunities here.

 India is definitely still developing and a lot needs to be done in terms of infrastructure, hygiene and education levels, but they are definitely moving in the right direction.

 "It is striking that all the companies we visited during our last trip are rebuilding to meet demand. The new generation -who often studied in the Netherlands- is very active, ensuring the continuity of these companies. The conclusion is that there is certainly still some work to be done, but there are plenty of opportunities for KP Holland's products and fabric production for Europe and the rest of the world."

 We will keep you updated on developments.

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